This Fast Trac entrepreneurial course is kicking my butt while I work out the fast track to write blogs for money. If you remember, Course Leader Larry gave us the goal of creating a business that made $100,000 in Year 3. As today’s topic is “Planning a Profitable Business”, I can admit that I’ve had to put all non-crucial activities on hold this week to come up with a strategy to create that income.
While I LOVE the idea of having a blog business that creates $100,000, Larry wasn’t in a hurry to explain how much a business like that would COST. I get it, though. He wanted to get us excited at the possibilities so we’d be fired up enough to roll up our sleeves and “do the work”.
By the way, I should mention that “Do the work” and “The riches are in the niches!” are Larry’s favorite mantras, and honestly, I’m digging those reminders myself!
Is Blogging for Money From Home Expensive?
If you’re blogging for money from home, start by taking your monthly basic expenses into consideration:
Other Expenses (that you’re already responsible for)
Working from home can even balance out food and transportation costs if you’re the thrifty type.
How Much Does It Cost to Blog For Money?
Thankfully blogging for money has very low start up costs:
Web Domain – Blogs are online real estate, so you have to buy a domain, which is the address of your website, aka YourBlog.com. You purchase the domain for a period of time, and renew it regularly. Average price of a .com domain on GoDaddy.com is $12.99 per year (discounts available for longer period of time).
Webhosting company – Once you have a domain, you have to pay for space to put all the text, photos, videos, etc in your blog. You can do this monthly or annually. I currently pay $11.95 monthly to HostGator.com, which hosts all of my blogs and websites. I’m probably up (or down) to about 15 domains now. Blogging can get addictive 🙂
By the way, please get your own domain. I’ll write another post in the future why not to use shared sites, but for now, please trust me, and start with your own blog on your own domain.
Blogging for Money Online – The Tools
While a web domain and web host are necessary, there are also optional tools that you’ll also need to do keyword research and graphic design. Even though I’m calling them optional, they are crucial to me, and enable me to make money. So think hard before passing on them.
Keyword Research Software – BEFORE I decide what to blog about, I check my Jaaxy keyword software to choose blog titles, subjects, and headers from the lists of keyword phrases that I can actually rank for in Google. If I only guessed the keywords that sounded good to me, I’d be overlooking other factors that could make my blog post sink to the bottom of Google. Or at least page 12, where very few people will find it organically. Jaaxy is worth the $19 a month.
Graphic Design Software – There are some great sites online that enable you to make quality graphics, and they are absolutely FREE! They do offer a paid upgrade for more features, but when you’re just starting out, the basic versions are just fine!
I use the free version of PicMonkey.com, but the upgraded version is Picmonkey Royale, which is $4.99 a month or $33 a year (they also have a 30 day free trial).
Another awesome graphic program I’ve been loving lately is Canva. Canva enables you to design cool graphics, but also in unlimited formats, such as Instragram square, Facebook cover, Powerpoint/Keynote Presentations, and more. You can also enter custom pixel dimensions so you don’t have to fix it later. Their free program is great, and you can purchase extra special graphics and pictures for $1.00. If you want full access to of Canva’s goodies, you can use their monthly option of $12.95 a month, or get their annual option of $9.95 for 12 months (or $155.40 USD per year)
If you sell products on Amazon or similar affiliate sites, Easy Product Displays (EPD) is an awesome tool that enables you to easily create great catalog displays on your blog. From selecting the product, getting your affiliate link, to adding buttons and graphics, EPD will save hours of time creating affiliate gift blog posts.
There are other tools out there, but at the moment, these are the ones I use every day.
Starting a Blog for Money – Capital Expenditures
When you’re starting a blog for money, your Capital Expenditures, aka CapEx, refer to the physical assets that you need for your business. These are items that you may need to acquire or upgrade:
Furniture & Fixtures
The items such as your computer and printer will get used a lot, so you’ll have to keep them in top working order, as well as plan for their maintenance and replacement.
Writing a Blog for Money – The Expenses
When writing a blog for money, even though you are doing all of the main work, you may eventually have the following expenses to add:
Business Entity filing costs
Legal & Consulting fees
Other fees particular to your situation
Even if you are a “sole proprietor” who blogs, you may need to pay some or all of the above expenses at some point of your blogging career. This list is by no means complete, and is only offered as a guideline so you know what is possible.
At the very least, I highly recommend at least one consultation with your accountant in order to create a strong financial foundation for your blogging business.
How to Write Blogs for Money – Keeping Current
Another thing to remember when you’re learning how to write blogs for money, is that the internet is constantly changing and evolving, so you must move with it. And that means studying other websites and networks in order to see the trends before they go mainstream.
There is a lot that you can learn and find online for free. And when you’re ready to go for it, take courses that keep you up to date with the latest digital marketing trends. Pajama Affiliates offers courses on everything from how to build your own WordPress blog, how to create a successful Amazon affiliate blog, and how to get free social media advertising, and more. Even more importantly, you have access to the Pajama Affiliate Mastermind Group, a Facebook community of over 400 bloggers, not to mention a friendly and helpful bunch of folks.