So my Fast Trac entrepreneurial course has passed the halfway mark, and I’m still seeking the fast track to write blogs for money.
Today’s topic is “Building the Organization and the Team”. If you’re thinking about creating a lifestyle blog, having a team or organization may sound like something for “The Big Guys”, but not so fast! Even though you may be doing MOST of the work, it is impossible for you to do ALL of the work.
When you think about it, LIFE is a team sport. And in order to get through life, you need other people, so why not choose people you like, and who like you? Why not surround yourself with people who are positive and supportive? There are literally GAZILLIONS of people in this world with whom you can associate. Choose wisely.
Starting a Blog for Money – YOUR Important People!
When you’re starting a blog for money, YOU are the writer, graphic artist, and social media specialist all rolled into one. But the more advanced your blogging career becomes, you may need to add the following team members to your circle.
It almost goes without saying that your partner/family is the most important part of your team. They are your support team, and deserve your attention (even when you have a new keyword idea and you’re half-listening).
BOSS – You
Virtual Assistant (VA) – At some point, you may want to hand off some of the technical (translation: tedious) tasks to someone else. This person could be an official Virtual Admin (VA) that you hire, a trusted intern, or family member. You can also hire VAs to perform specific tasks for you ,such as podcast editing, and newsletter formatting.
Web Designer/Web Developer – These are actually two positions, although they often overlap. A Web designer can build a website for you from scratch (on the “front end” that people see), while a web developer can fix your computer code (on the “back end” that people can’t see). Once your blog is up and running, you’ll only need a web developer for the little fixes.
There is no range of price, really, although I will say that newbies usually spend way more than they have to, simply because they don’t know any better. If you are looking for someone to design a website for you, get at least 3 bids. I paid $700 for my Rock Star Life Lessons blog to be built and designed in 2007. Since then, I’ve built every blog since then myself for FREE.
Of course, design is not my thing, so when I’m ready to pretty up one of my blogs, I can pay someone $150 to do that for me. But people don’t come to site for “pretty”. They come for the content, so I’ll get extra fancy at some other time. 🙂
Ahem, I digress…
Blogging for Money Online – Your Specialists
Bookkeeper – If most or all of your transactions happen online, you may need to have a bookkeeper to review your sales and expenses every month to get a true view of your business.
Accountant – As you will have to report your income, your accountant will make sure that you are filing – and expensing – correctly.
Attorney – If you create your own products, you will want to make sure that your intellectual property is properly protected. If you need any disclaimers or contracts created, an attorney is necessary.
Insurance Broker – If you are a Life Coach, you may consider researching Errors & Omissions Insurance. If you have an extensive email list, there is also Cyberliability Insurance for potential hacking incidents. Before taking this course, I hadn’t even thought about insurance for an online business, but I understand why it’s necessary.
How to Write a Blog for Money – Your PEEPS!
When you first start learning how to write a blog for money, you will feel lonely. Most people I know started on their own, by themselves, and we’re all self-taught. But we’re all behind our computers, at home, not going out and meeting people. If you ask me, isolation and overwhelm are the leading causes for people to give up on online marketing.
In my opinion, the fast track to write a blog for money is to be an active member of at least one online mastermind group. This way you’re not limited to just your opinion. Remember, when you’re first starting out, YOU DON’T KNOW WHAT YOU DON’T KNOW!!!
I take that back. I’m 20 years into this, and there is still NO WAY for you to know what you don’t know without talking to other people in your industry. So talk to people! Listen, observe, and learn.
Mentors – It’s also important to keep in touch with people who have been doing this a long time. As the more junior person, you are able to keep them informed of some of the new developments that they might not be aware of. Make sure that the relationship is two-way. You can also find “mentors from afar” in blogs and books of people you admire.
Peer Group – It is no secret at all that Pajama Affiliates is my online marketing Mastermind group of choice. They have great courses, and the group is made up of a lot of experienced marketers who are currently making money, and I’m grateful to have their minds on tap when I need them.